3: INSIGHTThe call for love
In the summer of 2002 I started to dedicate more time to the project. My Freelance Job at the time helped me to save some money. I had a little budget. So I went to New York to explore payable locations in Times Square. Through a friend I found an agent that was able to organize me a billboard in Times Square by short notice. This was perfect, because I didn’t want to set a date yet, and rather wait for a perfect moment to get as much press as possible. The perfect moment would be just right before a possible war might start.
While there I also went out to do Video Interviews with randomly chosen People to ask them about, what’s peace for them.
Interview with Mike Kissel, Music Producer, NYC (1949 — 2009)
With a written down concept I also got support from the lucerne college of communication. Professor Schwarz and her students helped me to come up with a concept for the webpage and how to improve it.
Worldart.ch was the non-profit organisation supporting the project at the time, but was never really present in the process. The only remain ist now the domain.